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10 Jul 2025   
  
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Linda Yaccarino departs as boss of Musk's X
Ms Yaccarino had been in the role since June, 2023. 
© 2025 BBCWorld 3:35am 

Microsoft’s Copilot+ could land on desktops this year
Microsoft’s advanced AI feature, Copilot+, is currently limited to a few selected laptops. But that could soon change. According to ZDNet Korea, via The Verge, Intel plans to update its Arrow Lake desktop processors later this year with a more powerful NPU (Neural Processing Unit) called “NPU 4.” This upgrade will meet the 40 TOPS (trillion operations per second) threshold required for Copilot+ features like Windows Recall. This means full support to desktops, not just laptops or mini PCs. The new NPU design matches what’s found in Lunar Lake laptop chips that currently support Copilot+. While the updated Arrow Lake processors will include this enhanced NPU, they don’t appear to have more CPU or GPU cores compared to the current Core Ultra 200 models. 
© 2025 PC World 3:25am 

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And just like that, Max is HBO Max again
It’s official, folks: HBO Max is back.  Streamers woke up this morning to an update that replaced the “Max” on their apps with “HBO Max,” putting an end to a rebranding exercise that never quite took hold.  “It’s good to be Home,” a press release on the website of HBO Max parent Warner Bros. Discovery said, complete with the new—old?—icon for the HBO Max app.   Warner Bros. even put out a YouTube video to mark the occasion:  The move puts the capper on a three-year-old saga that began when then-WarnerMedia merged with Discovery. With that merger came the decision—a poor one, as it turned out—to turn HBO Max from the streaming home of adult-focused fare to a big tent with “a broad array of quality choices for everybody.” Thus came the move to rebrand “HBO Max” as just “Max.”  Right away there was a culture clash, with Discovery’s more family-friendly reality shows like House Hunters International, Property Brothers, Deadliest Catch, and Mythbusters sitting uneasily beside HBO’s gritty adult dramas and comedies as House of the Dragon, True Detective, And Just Like That, Veep, and Hacks.   The confusion manifested itself as Warner Bros. Discovery executives argued whether upcoming shows like the new Harry Potter series would be an “HBO Original” or a “Max Original.” Meanwhile, many streamers simply ignored the re-brand and stuck with calling the app “HBO Max.”  In the end, company execs realized the whole “Max” thing just wasn’t going to happen, and announced an about-face in May.   Aside from the name change, not all that much is different about the “new” HBO Max. House of the Dragons and Mythbusters are still there, as are other HBO and Discovery shows, although many kid-friendly titles like Teen Titans, Ed, and Edd n’ Eddy are already gone, having been shed back in late 2024.  But it’s clear that HBO Max is doubling down on the “HBO” part in its name, while Warner Bros. Discovery is undergoing an inevitable breakup that could lead to Discovery content going dark on HBO Max for good. (Company execs say they’re still working out the details of the split, which won’t be finalized until next year.) Palace intrigue aside, HBO Max is back. And as for “Max,” I doubt many of us will miss it. 
© 2025 PC World 3:05am 

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Aryaka wins global SASE award & G2 leader for customer focus
Aryaka earns Frost & Sullivan’s 2025 Global SASE Leadership Award and tops G2’s SASE and SD-WAN grid for customer satisfaction and ease of use. 
© 2025 ITBrief 3:35am 

Tired of spam? Gmail’s new feature lets you unsubscribe fast
Google is introducing a new feature in Gmail to help users better control the number of subscription emails in their inbox. The “Manage Subscriptions” feature displays a list of email senders that send newsletters and other subscription-based communications, sorted by how frequently they send emails. Users can unsubscribe directly from the list by clicking an unsubscribe button that sends a request to the sender. It’s also possible to see how many emails each sender has sent in the past few weeks. The Manage Subscriptions feature is available from the menu in the top left corner of Gmail.The rollout is happening in phases. The web version will get the feature starting today, the Android app on July 14, and the iOS app on July 21. However, it may take a few weeks before it appears for all users. The feature will be available to all personal Google accounts, as well as to Google Workspace and Workspace Individual users in selected countries. It’s not exactly clear who these are. 
© 2025 PC World 3:05am 

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